Privacy Policy

Last Updated: [Insert Date]

At Best Shoe Store (“we”, “us”, or “our”), we understand that your privacy is as important as finding the perfect running shoe. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.uksaleshoes.com.

1. Information We Collect

As performance running specialists, we collect only what’s necessary to deliver your perfect shoes:

• Personal Data: Name, email, shipping/billing address, payment information (processed securely through our PCI-DSS compliant gateway), phone number
• Order Data: Purchase history, product preferences (e.g., cushioning type, shoe category), sizing information
• Technical Data: IP address, browser type, device information, pages visited (collected through cookies)
• Communication Data: Emails, live chat transcripts, customer service queries

2. How We Use Your Information

We treat your data with the same precision engineering as our running shoes:

• Process and fulfill your orders with 1-2 working day dispatch
• Provide personalized shoe recommendations based on your running needs
• Improve our website performance and user experience
• Communicate order updates, shipping confirmations, and service messages
• Prevent fraud and enhance payment security (using 256-bit SSL encryption)
• Comply with legal obligations and enforce our policies

3. Data Sharing & Disclosure

Like choosing the right shoe for the right terrain, we share data only when essential:

• Payment Processors: PayPal and PCI-DSS compliant card processors to complete transactions
• Shipping Partners: Courier services to deliver your performance footwear worldwide (excluding Asia and certain remote regions)
• Service Providers: Website hosting, analytics, and marketing tools that meet our security standards
• Legal Requirements: When required by law or to protect our rights and users’ safety

We never sell your personal data to third parties.

4. Data Storage & Security

We protect your data with the same care we apply to selecting running technologies:

• All transactions encrypted with 256-bit SSL technology (bank-level security)
• Payment details are never stored on our servers (using tokenization)
• Regular security audits by independent cybersecurity firms
• Data stored in secure facilities with limited access
• Retention periods based on legal requirements and business needs

5. Your Rights

You control your data like you control your stride:

• Access: Request a copy of your personal data
• Correction: Update inaccurate or incomplete information
• Deletion: Request erasure of your data under certain conditions
• Restriction: Limit how we use your data
• Objection: Opt-out of certain processing activities
• Portability: Receive your data in a structured format

To exercise these rights, email us at [email protected].

6. Cookies & Tracking Technologies

We use cookies to enhance your browsing experience:

• Essential Cookies: Necessary for website functionality and secure checkout
• Performance Cookies: Help us improve site performance (e.g., page load times)
• Analytics Cookies: Understand how runners use our site to enhance product offerings
• Marketing Cookies: Show relevant shoe recommendations (you can opt-out)

Manage preferences through your browser settings or our cookie consent tool.

7. International Data Transfers

As we serve runners worldwide (excluding Asia and certain remote regions), your data may be transferred to and processed in countries outside your residence. We ensure all transfers comply with applicable data protection laws.

8. Children’s Privacy

Our performance running shoes and services are not directed at children under 16. We do not knowingly collect personal information from children.

9. Changes to This Policy

We may update this policy as our business evolves. Significant changes will be communicated through our website or email. The “Last Updated” date at the top indicates when revisions were made.

Thank you for trusting Best Shoe Store with your running needs. We’re committed to protecting your privacy with the same dedication we bring to selecting performance footwear.